It’s easy to see why many entrepreneurs looking for a solid business are pursuing the home care services industry as a way to not only help others and fill a valuable need but also as a means to further their dreams of business ownership. But achieving that goal may require some outside assistance. AARP found that 77% of adults 50 and older want to age in place, i.e., stay in their homes as they get older rather than more in with family or assisted living. The need for quality senior home care is more essential than ever. Census projects that America’s senior population will double from 52 million to 95 million between 20, with those 65 and up totaling 23% of the population. In less than 10 years, by 2030, all baby boomers will be 65 or older. This is despite the fact that six out of 10 people providing unpaid caregiving are also working full-time. Their assistance is uncompensated, but most doing it report that they find the work rewarding and not stressful. The Pew Research Center reported that more than 40 million Americans are helping family members over the age of 65.

“Aging is an extraordinary process where you become the person you always should have been.” – Davi d Bowie As America’s population ages, more and more seniors over the age of 65 will need assistance - whether that means running errands, doing household chores or help managing their physical care.

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